Mobile App, Social Tech, Youth
Web Site: http://sigmaconsulting.hk
SIGMA, being a financial education platform, has a strong vision to help millennial clients understand their risk appetite. We stand as an application in matching ready millennial clients with investment vehicles that best suit their risk preferences through gamification of client onboarding & sentiment analysis, and providing millennials with interactive financial education.
Recognized by the industry as the millennial’s most trusted digital education application by:
- Gold Prize, ETNet FinTech Awards 2019
- Best Digital Project 2019, J.P. Morgan Asset Management & MIT Innovation Node
- Grand Champion, Hong Kong FinTech Week 2019 Hackathon
Though millennials and the younger generation are tech-savvy, they are flooded with misinformation from the internet. The next generation have an appetite for financial education, but they need a revolution in their digital consumption habits. This is because the current content provided by NGOs is not immersive and not attractive for millennials. Therefore, SIGMA will pioneer this transformation and act as a platform to empower young people to learn, share and plan for their investments.
SIGMA is a user-friendly, real-time mobile application that has been designed to cater for millennial needs in 3 aspects:
- 62% want to incorporate social media and sentiment indices.
- 67% desire 24/7 advisory platform.
- 78% want gamification to learn more about investing.
With a sharp focus on improving millennials’ financial literacy and the promotion of inclusive financial, SIGMA hopes to pave a better way for millennials’ lifelong financial planning.
CHAN Wai Yan Vanessa
CHONG Cheuk Hei (HKUST)
LUK Wing San (HKUST)
WONG Shun Kit (HKUST)
Prof. CHOW King Lau (HKUST)